Pixar enthusiasts have spotted Toy Story 3′s Lots-o’-Huggin’ Bear long before today’s official intro.  The pink teddy bear was an “Easter Egg” of sorts appearing under a child’s bed in a scene within the award-winning Up.

Today, Pixar has released the bio of their cute and fuzzy creation.

Lots-o’-Huggin’ Bear is a jumbo, extra-soft teddy bear with a pink and white plush body and a velvety purple nose. This lovable bear stands fuzzy heads and shoulders above other teddy bears because he smells like sweet strawberries! With a smile that will light up your child’s face and a belly just asking to be hugged, Lots-o’-Huggin’ Bear is sure to become a bedtime neccessity. Stain-resistent. Spot clean plush surface wit a damp cloth.

Source(s):
Toy Story 3 (Official Site)